About Us
Welcome to Vernon County, Wisconsin — where community roots run deep, opportunities grow strong, and the Driftless landscape inspires a life well lived.
Located in the heart of southwest Wisconsin, Vernon County is home to more than 30,000 residents and 21 vibrant communities. From the rolling hills and winding rivers to the rich agricultural heritage and entrepreneurial spirit, this is a place where people come together to build thriving businesses, strong families, and welcoming neighborhoods.
Fast Facts
Population: 30,700+
County Seat: Viroqua
Top Industries: Agriculture, manufacturing, healthcare, education, outdoor recreation, and tourism
Natural Features: Kickapoo River, Wildcat Mountain State Park, and the unglaciated Driftless Area
Unique Assets: Organic Valley headquarters, vibrant arts and food scenes, strong local business network
An Amazing Place to Be
Whether you’re looking to start or expand a business, relocate your family to a community with excellent schools and outdoor access, or simply explore what makes this part of Wisconsin so special — Vernon County offers the connections, resources, and quality of life to help you thrive.
Our community and economic development efforts are rooted in collaboration. We work with local partners, businesses, nonprofits, and regional organizations to:
- Support small business growth and entrepreneurship
- Attract and retain workforce talent
- Invest in infrastructure and community vitality
- Promote tourism and regional assets
- Foster a resilient, inclusive local economy
Here, work-life balance isn’t just a slogan — it’s how we live. Join us in building a future that works for everyone, right here in Vernon County.
